Incheon International Airport Corporation announced on Monday that its artificial intelligence (AI)-powered airport guidance service has clinched the main prize in the Brand & Communication category at the 2026 Red Dot Design Awards.

The Red Dot Design Awards, orchestrated by the German Design Center, stands as a prestigious international design competition. It's widely recognized as one of the world's top three design accolades, alongside Germany's iF Design Award and America's IDEA Design Award.

The corporation received the honor at a ceremony in Berlin on November 6. The award acknowledges the user-friendly features and digital communication capabilities of their Incheon Airport AI Human Passenger Guidance Service (ICN A.I.).

Launched in January this year, this innovative service employs an AI-driven virtual guide. It provides crucial information to airport users, covering everything from flight details and airport facilities to transportation options and immigration procedures.

The service is strategically positioned in front of the check-in counters in Terminal 1's third-floor departure area. It offers interactive responses to passenger inquiries, enhancing the overall airport experience.

The system's voice guidance is available in four languages: Korean, English, Japanese, and Chinese. For even broader accessibility, text chat support extends to 12 languages. In a move towards inclusivity, the service also incorporates a Braille keyboard and barrier-free design, catering to passengers with disabilities.

This latest accolade follows the airport's previous success. Last year, their mobile guidance app, Incheon Airport+, secured the main award in the Customer Experience category at the German iF Design Awards.

Kim Beom-ho, acting president of Incheon International Airport Corporation, commented on the achievement: This award is a testament to the ongoing efforts to implement smart innovations and enhance passenger convenience at Incheon Airport. It remains committed to leveraging cutting-edge technology to further improve passenger comfort and bolster the competitive edge as a future-ready airport.

Incheon International Airport Corporation announced on Monday that its artificial intellig …

Incheon Airport's AI Service Wins 2026 Red Dot Award: What Makes It Stand Out?